Gucci surprises with twin-themed show at Milan Fashion Week

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MILAN, Sept 23 (Reuters) – Fashionistas saw double at Gucci’s Milan Fashion Week show on Friday, as the Italian luxury brand surprised audiences by sending identically dressed twins down the catwalk.

Creative director Alessandro Michele paid tribute to the twins and their bond for the show, called “Gucci Twinsburg,” a nod to the Ohio town that holds an annual festival for the twins.

The presentation began with single models walking down the catwalk, before a wall was lifted to show their siblings on the other side in exactly the same outfits.

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The siblings held hands as they walked together in a gripping finale.

“I am the son of two mothers: mum Eralda and mum Giuliana. Two extraordinary women who have made their twinhood the ultimate seal of their existence,” Michele said in the show’s notes.

“They lived in the same body. They dressed and wore their hair the same way. They mirrored each other like magic. One multiplied the other. It was my world, perfectly doubled and doubled.”

Michele’s designs began with a black blazer jacket paired with suspender-style pant legs, followed by a bright red belted dress. Biker jackets were paired with cutout skirts, shimmering silver jackets were cropped and had wide shoulders, while prints on colorful dresses depicted wrenches and bolts.

The models also wore long trench coats, kimono-inspired floral patterns and ruffled silk dresses, among an eclectic mix of looks. Accessories included long beaded jewelry and sunglasses, leopard print tights and snakeskin boots.

“It’s exactly the impossibility of the perfectly identical that fuels the magic of twins,” Michele said.

“Twinsburg plays this game, producing a tension in the relationship between original and copy. As if by magic, the clothes duplicate themselves. They seem to lose their singularity status.

“The effect is alienating and ambiguous. Almost a rupture in the idea of ​​identity, and then, the revelation: the same clothes emanate different qualities on seemingly identical bodies.”

Milan Fashion Week runs until Monday.

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Reporting by Marie-Louise Gumuchian, editing by Rosalba O’Brien

Our standards: The Thomson Reuters Trust Principles.

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