@jewlieah ♬ original sound – jewlieah
If you happen to be on TikTok right now, chances are you’ll see someone post their reaction to the app’s latest trend: “vabbing.” It is, some say, the best new alternative to perfume. In a now-viral video that has over three million views, TikToker @jewlieah excitedly shows off a host of gifts men gave her after trying the technique as proof that “vabbing” works. But does that imply exactly?
“Vabbing is a term coined with the combination of the words ‘vagina’ and ‘dabbing,'” Sue Phillips, general manager of Scenterprises and Sue Phillips Fragrance, told POPSUGAR. “It’s the act of taking your vaginal secretions, secretions, or secretions and dabbing them behind your ears and on your neck to act as a perfume.”
From an evolutionary perspective, this might make sense. “Historically, humans relied on smell to give them information about a person,” Dr. Belisa Vranich, psychologist and author of “The Breathing Class,” previously told POPSUGAR. “Now people mask the smell with things like perfume, so we miss smells that might otherwise attract us.”
Studies have also shown that your natural flavor plays a role in how you choose mates, so theoretically speaking, using your own. . . hmm. . . Natural musks instead the fragrance isn’t so far-fetched. But does vabbing actually work in 2022? The answer is not so clear cut.
“The problem with the idea of using pheromones to attract the opposite sex is that there is very little evidence to suggest that humans use pheromones the way other mammals do to mate, mark territory or alter the behavior (in this case, the attraction) of other people towards us,” Funmi Monet, fragrance and beauty content creator and licensed professional mental health counselor, told POPSUGAR. “Vabber instead of perfume has more of a placebo effect on the wearer. They think they are more desirable due to the ‘pheromone’ they have applied to their body, so as a result they behave more confident and attractive to the people around them, which is more likely what draws people in than the vabbing itself.
While you are entirely free to make up your own mind, neither Monet nor Phillips recommend vaping regularly, if at all. “Research is flimsy and there is very little data to determine if vabbing itself works,” says Phillips. Monet adds that it’s not particularly hygienic either.
Still, if you want to test the theory for yourself, Monet has some advice. “Start by washing your hands thoroughly first,” she says. “Next, insert one to two fingers into your vagina and dab the liquid on your neck and the insides of your elbows, or any point on your body where you normally apply perfume.”
If you want to participate in the beauty trend, that choice is entirely up to you – just make sure to be safe and practice good hygiene, as your vagina can be a sensitive area. If you decide to YOLO and give vabbing a try, there’s no better time than the present (well, except after a shower, anyway).